Comments on: World Changing Content Delivery Advances Aren’t Just for Start-Ups

By: The Wannabe Venture Capitalist » MLB Advanced Media Blows the Save

The Wannabe Venture Capitalist » MLB Advanced Media Blows the Save — Fri, 09 Jun 2006 04:00:22 +0000

[...] A little while back I wrote a post about how MLB Advanced Media (MLBAM) was doing some great things in the new media space. I was very impressed by their efforts. I emphasize the word was in the previous sentence because recent news has shaken my once very positive opinion of MLBAM. Adam pointed an article out to me over in the VentureWeek community forum that reviewed a debate between George Kliavkoff, executive VP of business for MLBAM, and Rich Buchanan, Sling Media’s VP of marketing, at the recently held Digital Media Summit. [...]

By: Fraser

Fraser — Fri, 07 Apr 2006 01:46:49 +0000

I thought about this a bit further today:

A big entity can move too quickly, and I think individuals on the edge sometimes lose sight of that.

Blackouts may have been necessary to avoid a backlash from local television stations, who, in the short-term at least, provide significant revenue.

So I applaud MLB, especially because they created a separate entity, MLBAM, to innovate and grow free from the restrictions of a large organization.

By: eric

eric — Thu, 06 Apr 2006 14:52:28 +0000

Thanks Fraser. You are right on about the blackouts. I found out about that just the other day. I guess we have to be happy that they at least somewhat get it and hope that they will fully understand in the future.

By: Fraser

Fraser — Thu, 06 Apr 2006 14:45:53 +0000

Another great post Eric.

This is a really nice play for them. It’s funny though because I think I remember reading someplace that they blackout the streaming of local games.

On one hand they seem to get it, on the other… well, not exactly.