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Little Blue Squares = Smartlinks

Posted on October 23, 2007

I just installed the new adaptation of Smartlinks Adaptive Blue released today after seeing the post on Fred Wilson’s blog. I have been waiting for this release for some time now since it will add a lot more interactivity and information to my posts meaning all of you get a better experience.

While Smartlinks have been out for a while one used to have to add each one “by hand.” It wasn’t too bad but I always forgot to do it. Now, with the new release of auto-smartlinks once a piece of code is added to my site the Smartlinks software simply looks for all amazon, IMDB, last.fm, etc. links and instantly makes them Smartlinks.

This means that each time you see a link with a blue square next to it on this site you can click on it for a wealth of information. A great example of this is any of my movie reviews. I used to include a simple link to IMDB but now those are augmented with Smartlinks that will pull up a little window with links to IMDB, wikipedia, amazon, flixter and a wealth of other information about the film.

I’d love to hear what all of you think of Smartlinks in the comments. I hope you find them useful and that you are able to get much more out of my writing because of them.

Congrats to the whole Adaptive Blue team on this launch. I can’t wait to see what’s up next.

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3 Comments so far
  1. Fraser October 23, 2007 12:00 pm

    Thanks for the kind words! You’re right that this release makes the insertion of SmartLinks painless - just link to a book on Amazon, a musician on Last.fm, a stock on Google Finance, etc., and the SmartLink is automatically inserted into the post.

    Each SmartLink is filled with relevant content from across the web that’s populated using semantic understanding of the original link.

    So the content of a book SmartLink is different from a movie SmartLink. Each one being contextually correct for the object and offering access to the best information from across the web.

    You can see what I mean by checking out this post that has both book SmartLinks and movie SmartLinks.

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